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Lids & Lululemon Collaboration MODify™ Retail Fixtures

To celebrate their new collaboration with Lululemon, sports gear powerhouse Lids approached SEG Systems® to create mobile, customized retail fixtures from our MODify™ line of retail fixtures. As a long-standing partner of SEG, Lids was looking for a fixture that could be customized for the partnership then easily reconfigured and reused for seasons to come. Having seen the MODify fixtures at a retail event earlier this year, they felt this could be the perfect solution for their needs and were excited to expand the relationship with SEG. Following the conclusion of the Lids and Lululemon collaboration, the graphics can be swapped out easily, providing the look and feel of brand new fixtures with minimal cost and downtime for the brand. Our retail display fixtures are durable and built to last, with additional mobility coming from the built in casters, allowing Lids to  easily reconfigure accessories and reposition in the footprint as their needs change.

MODify fixtures are available in custom, semi-custom, and quick-ship standard kits to suit fastest turnaround times. The co-branded fixtures  were rolled out to sixteen high-performing Lids stores across the US. Each semi-custom MODify fixture was powder coated white and upfit with u-bars, shelves, and faceout bars, all designed around the custom towel bar accessory. Custom acrylic containers were created to provide additional, segmented storage on the upper shelf for smaller items and accessories.

Looking for a quick turnaround instead? Our standard MODify fixtures are offered with a full roster of standard accessories and are quick-ship and ready in 7 days! Contact our sales team to learn more about our standard, custom, and semi-custom MODify fixtures.

Check out more of our work with Lids here!

retail merchandisers<br />
MODify Retail Fixtures