What does SEG stand for?

A Silicone Edge Graphic is a high resolution, dye-sublimated fabric that’s finished with a thin silicon strip. The thin silicon edge is easily inserted into SEG Systems’ aluminum frames- creating a clean, powerful look for any space.

What is the benefit of an SEG frame?

The top 8 benefits of SEG frames are: Seamless Art Minimal Wall Prep Easy Installation Cost-Saving Lightweight Frames No Glare Reusable Environmentally Stable

What types of SEG frames are there? Do they have to be mounted on a wall?

With 92 extrusions available, our SEG frames come in all shapes and sizes. They can be single or double sided, customized to any 2D or 3D shape, and scaled to any size. SEG frames don’t have to be wall-mounted, they can also be freestanding or suspended– meaning you can integrate SEG frames into any space!

What kind of accessories can I add to an SEG frame?

Our frames can be enhanced with a variety of 3D lettering and merchandising accessories. We offer 12+ solutions for 3D lettering and logos, both lit and non-lit. With modern technology, your letters can be made from aluminum, plastic, wood, and LEDs. Our merchandiser display accessories include product glorifiers, floating shelving, and slat walls. We also offer a variety of accessories for freestanding frames with the option of mounts, stock feet, shaped feet, rolling feet, and baseplates.

What should I consider when purchasing a lightbox?

There are 4 major variables to consider when buying a lightbox: Size– the size of the lightbox will determine which lighting solutions will work best with the frame. Ex: a larger lightbox means more distance that the light must travel. Brightness– the brightness of the environment will determine if the lightbox should be half-lit or full-lit. Adjusting the brightness of a lightbox can enhance the aesthetic of your space. Single or Double Sided– the location of the lightbox will determine if it needs to be double or single sided. Ex: if you want a bright window display, a double-sided full-lit lightbox will probably be the best solution to enhance both in-store and curb appeal Cost– the cost of the lightbox will be determined by the size, lighting solution, accessories, and more. Considering these additions, with their cost in mind, will help determine what solution is best for you!

What are SEG Systems’ lighting options?

We have more than 19 lighting solutions to fit in all types of environments and SEG frames including perimeter bars, RGBW mesh, light guided panels, optix and more!

What are SEG Systems’ capabilities?

We’re an in-house manufacturer with all our capabilities under one roof: 92 Extrusions Available 19 lighting solutions 1000+ Powder Coat Colors & Finishes Metal Fabrication/bending Millwork and CNC Machining Acrylic Custom Fixtures and Displays 3D Printing

What are the benefits of using SEG Systems’ products in my retail space?

More than a frame Design displays with unique shapes, sizes, & textures Modular without construction Custom merchandising displays Create a display that fits your product perfectly Solve problems with our custom solutions Shop-in-shop Elevate your brand Generate additional footprint

How can I revamp my creative strategy at tradeshows and events?

Create an environment Floor to ceiling branding Conference rooms & photo ops Engage customers Integrated technology Digital and virtual experiences Maximize space Modular to fit without construction Conceal products in hidden storage Promote sustainability & safety Reusable and built to last Safety barriers and efficient flow

How can I upgrade the appearance and functionality of my office space, showroom, or athletic complex?

Brand immersion Enhance aesthetics with unique shapes and textures Integrate technology and digital features Create a mood with programmable lighting Interchangeable features Rearrange your space with modular cubicles Replace graphics with easy-install prints Fill open space Showcase products with pedestals and display cases Utilize blank hallways Promote safety Separate spaces with room dividers

What is a modular display?

Modular displays are merchandising solutions that are flexible and maximize functionality. Our modular merchandising system collection offers the option to resize your shop-in-shop, pop-up shop, or merchandising display to be larger or smaller, depending on the size of the retail or tradeshow space. Additionally, these displays are reusable and built to last due to their rearrangeable layouts and exchangeable graphics.

What is SEG Systems’ process?

First, we’ll talk through what you’re looking for and design the perfect solution for your brand. Our estimating team will price out the design and send it over to the engineering team- they will ensure that your project is ready for production. Then, you’ll be paired with one of our dedicated project managers that will oversee your project through every step of its journey. In the shop, we’ll cut and clean the frames, add lighting, and insert graphics. All frames are tested in-house by our quality control team, guaranteeing that your project is exactly as designed. After that, the final product will be packaged in custom boxes or crates and then shipped out. Last step is installation- most of our frames can be assembled at an associate level, but we also offer professional installation for more complex projects!

Do you offer installation services?

Yes, we do! All of our frames come with user-friendly instructions on assembly and installation, we can arrange for an SEG team member to come on-location and supervise your install, from beginning to end. We can also provide assembly and installation videos upon request! Fees may apply for this service. Check out our standard assembly guides here!

What are the benefits of using one of SEG Systems’ modular merchandise systems?

SEG Systems modular merchandise systems include a wide range of segmental fixtures and accessories that were intentionally design to offer you the ultimate turnkey, customizable solution by offering a number of benefits such as: Modular to fit any size footprint and design In-house manufacturer (American assembled) Shorter lead times (weeks not months) Reusable and built to last Allows for maximum flexibility when merchandising Built to accept your existing shelving, face outs and other accessories Ability to integrate SEG graphics with non-lit frames and lightboxes Customizable for your brand

How can I customize my modular merchandise system?

Each of our five unique display systems are built to maximize flexibility, functionality and accommodate any size footprint. They can be used alone or in conjunction with your pre-existing fixtures or accessories to resize and enhance your retail space, pop-up, shop-in-shop, or merchandising display. Looking to customize even further? We got you covered, with over 1000+ paints, PMS color matching, powder coating and finishes, light integrations, millwork, customized lettering, accessories, and fabric graphics.

Does SEG Systems offer prototyping?

Need a prototype before placing a large order? Looking to solve a problem but need a custom solution? Our team offers prototyping to guarantee the product is exactly what our customer is looking for and is as functional as possible. Our engineers are constantly testing and enhancing our products to make sure we provide the best solution that we can. Prototyping also fosters open communication with our clients- SEG Systems prioritizes our customers’ happiness and will work tirelessly to guarantee their satisfaction!

What is dye-sublimation printing, and what are the benefits of dye-sublimated prints?

SEG Systems utilizes dye-sublimated prints for all of our graphics. Dye sublimation printing is a printing technique where inks react to heat and transform into a gas. This gas penetrates into the fabric creating a print where the ink is directly embedded. The result is a sturdy, high-quality print that has an incredibly high range of color and detail. 1. The brilliant (and long lasting) colors. The chemical bonding of ink with fabric ensures your graphics will withstand the test of time. 2. Their glare-free look. Compared to duratrans and digital screens, you can be sure your signage is seen from every angle with a glare-free SEG print. 3. Versatile uses in an aluminum framing system. Square? Triangle? Circle? The possibilities with SEG framing systems are endless. 4. Seamless printing. Whether you want a ten inch or a ten foot wide print, there’s a seamless solution for that. 5. Cost-effectiveness. Dye-sublimated SEG prints can be rolled, shipped, and stored with ease so that you can re-use and save prints for any season. 6. Durability. Because dye-sublimating printing allows the color to permeate the fabric, as opposed to settling on top, the graphic doesn’t have the same risks of scratching or fading that other print methods do.

Can SEG Systems’ rollout my retail project across more than one of my locations?

Absolutely! Whether it’s one store or 100, our team at SEG Systems’ has the infrastructure and skillset to rollout your design across all of your locations seamlessly. No matter the size of your project, our team is dedicated to ensuring that we provide a turnkey and stress-free experience from concept to creation and shipment. We collaborate with our clients to understand their needs and design a solution that fits exactly what they need.

Meet the Team Family

Leadership

Nickname:

The Process Police

Dori Tilson

President & Founder

Nickname: Pickles

Justin Storer

Vice President of Operations

Natalie Whited

Enterprise Vice President of Marketing

Joe Mazza

Enterprise Vice President of Sales

Sales

Nickname:

Tugboat

Jeremy Streit

Vice President of Sales

Carl Estell

Field Sales Executive

Nickname:

Coach

Marc Calderone

Inside Sales Executive

Chad Melberg

Sales Director

Joseph Cheesman

Field Sales Executive

Alexandra Elliott

Inside Sales Executive

Dawn Arnold

Field Sales Executive

Nickname:

Professional Eyeroller

Mackenzie Skipper

Field Sales Executive

Nickname: Frenchie

Mike LaPierre

Inside Sales Executive

HR & Accounting

Favorite Quote:

"This whole having a job thing is really getting in the way of me living my best life"

Kelly & Tank Clapp

Director of Human Resources

Lorna Davis

AP Specialist

Yuliana Alvarez

HR Assistant

Elish Moore

Staff Accountant

Latavia Faulkner

AR Specialist

Project & Account Management

Hidden Talent:

Excels at hitting the driver off the deck

Kyle & Stella Smith

Director of Sales Operations

Nickname:

Spiderman

Terence Devone

Account Manager

Nickname:

Crash

Jeff Hendricks

Sr. Project Manager

Chelsea Buchanan

Project Manager

Hidden Talent:

Twirling batons

Holli Bogle

PM Team Lead

Jennifer Coffey

Account Manager

Jack Morton

Project Manager

Hannah Martin

Project Coordinator

Shawn Navarro

Account Director

Sherman Thomas

Sr. Project Manager

Nickname:

Nae Nae

Ranea Brantley

Project Manager

Ryan Caber

Project Coordinator

Marketing

Fun Fact:

Has driven the pace car for the Talladega Superspeedway

Emily Chalk & Archie

Senior Creative Marketing Manager

Estimating

Nickname:

Questionable Meats

Josh & Koda Lacki

Sr. Estimator

Rob Valentino Cruz

Custom Estimator

Jonas Solek

Jr. Estimator

Engineering & Design

Chris Willetts

Director of Design & Sales Solutions

Nickname:

Captain Kale

Ben Hale

Lead Engineer, BSME

Nick Petersen

Sr. Graphic Designer

Nickname:

Mohawk Man

Riley Campbell

Industrial Designer

Colin McGrogan

Design Engineer

Favorite Quote:

"Yes wine is really my last name, and yes, I do drink a lot of it"

Mollie Wine

Graphic Designer

Alex & Buddy Maganares

Junior Industrial Designer

Nickname:

Absotootly

Kristy Logan

Sr. Graphic Designer

Graphic Operations & IT

Cheryl Marshall

Digital Applications Manager

Wong Rinnvuth

Senior IT Support Specialist

Andrew Beaumont

Prepress Technician

Tavest Rucker

Jr. Prepress Technician

Operations

Nickname:

The Office Prankster

Jamey Wood

Director of CNC Wizardry

Fred Perez

Assistant Production Supervisor

Leroy Simpson

Production Manager

Christian Alvarez

Assistant Production Supervisor

Favorite Quote:

"When life gives you lemons, ask for salt and tequila"

Camila Madera

Supply Chain Analyst

Tammy Jacobson

Assistant Production Supervisor