What does SEG stand for?

A Silicone Edge Graphic is a high resolution, dye-sublimated fabric that’s finished with a thin silicon strip. The thin silicon edge is easily inserted into SEG Systems’ aluminum frames- creating a clean, powerful look for any space.

What is the benefit of an SEG frame?

The top 8 benefits of SEG frames are: Seamless Art Minimal Wall Prep Easy Installation Cost-Saving Lightweight Frames No Glare Reusable Environmentally Stable

What types of SEG frames are there? Do they have to be mounted on a wall?

With 92 extrusions available, our SEG frames come in all shapes and sizes. They can be single or double sided, customized to any 2D or 3D shape, and scaled to any size. SEG frames don’t have to be wall-mounted, they can also be freestanding or suspended– meaning you can integrate SEG frames into any space!

What kind of accessories can I add to an SEG frame?

Our frames can be enhanced with a variety of 3D lettering and merchandising accessories. We offer 12+ solutions for 3D lettering and logos, both lit and non-lit. With modern technology, your letters can be made from aluminum, plastic, wood, and LEDs. Our merchandiser display accessories include product glorifiers, floating shelving, and slat walls. We also offer a variety of accessories for freestanding frames with the option of mounts, stock feet, shaped feet, rolling feet, and baseplates.

What should I consider when purchasing a lightbox?

There are 4 major variables to consider when buying a lightbox: Size– the size of the lightbox will determine which lighting solutions will work best with the frame. Ex: a larger lightbox means more distance that the light must travel. Brightness– the brightness of the environment will determine if the lightbox should be half-lit or full-lit. Adjusting the brightness of a lightbox can enhance the aesthetic of your space. Single or Double Sided– the location of the lightbox will determine if it needs to be double or single sided. Ex: if you want a bright window display, a double-sided full-lit lightbox will probably be the best solution to enhance both in-store and curb appeal Cost– the cost of the lightbox will be determined by the size, lighting solution, accessories, and more. Considering these additions, with their cost in mind, will help determine what solution is best for you!

What are SEG Systems’ lighting options?

We have more than 19 lighting solutions to fit in all types of environments and SEG frames including perimeter bars, RGBW mesh, light guided panels, optix and more!

What are SEG Systems’ capabilities?

We’re an in-house manufacturer with all our capabilities under one roof: 92 Extrusions Available 19 lighting solutions 1000+ Powder Coat Colors & Finishes Metal Fabrication/bending Millwork and CNC Machining Acrylic Custom Fixtures and Displays 3D Printing

What are the benefits of using SEG Systems’ products in my retail space?

More than a frame Design displays with unique shapes, sizes, & textures Modular without construction Custom merchandising displays Create a display that fits your product perfectly Solve problems with our custom solutions Shop-in-shop Elevate your brand Generate additional footprint

How can I revamp my creative strategy at tradeshows and events?

Create an environment Floor to ceiling branding Conference rooms & photo ops Engage customers Integrated technology Digital and virtual experiences Maximize space Modular to fit without construction Conceal products in hidden storage Promote sustainability & safety Reusable and built to last Safety barriers and efficient flow

How can I upgrade the appearance and functionality of my office space, showroom, or athletic complex?

Brand immersion Enhance aesthetics with unique shapes and textures Integrate technology and digital features Create a mood with programmable lighting Interchangeable features Rearrange your space with modular cubicles Replace graphics with easy-install prints Fill open space Showcase products with pedestals and display cases Utilize blank hallways Promote safety Separate spaces with room dividers

What is a modular display?

Modular displays are merchandising solutions that are flexible and maximize functionality. Our modular merchandising system collection offers the option to resize your shop-in-shop, pop-up shop, or merchandising display to be larger or smaller, depending on the size of the retail or tradeshow space. Additionally, these displays are reusable and built to last due to their rearrangeable layouts and exchangeable graphics.

What is SEG Systems’ process?

First, we’ll talk through what you’re looking for and design the perfect solution for your brand. Our estimating team will price out the design and send it over to the engineering team- they will ensure that your project is ready for production. Then, you’ll be paired with one of our dedicated project managers that will oversee your project through every step of its journey. In the shop, we’ll cut and clean the frames, add lighting, and insert graphics. All frames are tested in-house by our quality control team, guaranteeing that your project is exactly as designed. After that, the final product will be packaged in custom boxes or crates and then shipped out. Last step is installation- most of our frames can be assembled at an associate level, but we also offer professional installation for more complex projects!

Do you offer installation services?

Yes, we do! All of our frames come with user-friendly instructions on assembly and installation, we can arrange for an SEG team member to come on-location and supervise your install, from beginning to end. We can also provide assembly and installation videos upon request! Fees may apply for this service. Check out our standard assembly guides here!

What are the benefits of using one of SEG Systems’ modular merchandise systems?

SEG Systems modular merchandise systems include a wide range of segmental fixtures and accessories that were intentionally design to offer you the ultimate turnkey, customizable solution by offering a number of benefits such as: Modular to fit any size footprint and design In-house manufacturer (American assembled) Shorter lead times (weeks not months) Reusable and built to last Allows for maximum flexibility when merchandising Built to accept your existing shelving, face outs and other accessories Ability to integrate SEG graphics with non-lit frames and lightboxes Customizable for your brand

How can I customize my modular merchandise system?

Each of our five unique display systems are built to maximize flexibility, functionality and accommodate any size footprint. They can be used alone or in conjunction with your pre-existing fixtures or accessories to resize and enhance your retail space, pop-up, shop-in-shop, or merchandising display. Looking to customize even further? We got you covered, with over 1000+ paints, PMS color matching, powder coating and finishes, light integrations, millwork, customized lettering, accessories, and fabric graphics.

Does SEG Systems offer prototyping?

Need a prototype before placing a large order? Looking to solve a problem but need a custom solution? Our team offers prototyping to guarantee the product is exactly what our customer is looking for and is as functional as possible. Our engineers are constantly testing and enhancing our products to make sure we provide the best solution that we can. Prototyping also fosters open communication with our clients- SEG Systems prioritizes our customers’ happiness and will work tirelessly to guarantee their satisfaction!

What is dye-sublimation printing, and what are the benefits of dye-sublimated prints?

SEG Systems utilizes dye-sublimated prints for all of our graphics. Dye sublimation printing is a printing technique where inks react to heat and transform into a gas. This gas penetrates into the fabric creating a print where the ink is directly embedded. The result is a sturdy, high-quality print that has an incredibly high range of color and detail. 1. The brilliant (and long lasting) colors. The chemical bonding of ink with fabric ensures your graphics will withstand the test of time. 2. Their glare-free look. Compared to duratrans and digital screens, you can be sure your signage is seen from every angle with a glare-free SEG print. 3. Versatile uses in an aluminum framing system. Square? Triangle? Circle? The possibilities with SEG framing systems are endless. 4. Seamless printing. Whether you want a ten inch or a ten foot wide print, there’s a seamless solution for that. 5. Cost-effectiveness. Dye-sublimated SEG prints can be rolled, shipped, and stored with ease so that you can re-use and save prints for any season. 6. Durability. Because dye-sublimating printing allows the color to permeate the fabric, as opposed to settling on top, the graphic doesn’t have the same risks of scratching or fading that other print methods do.

Can SEG Systems’ rollout my retail project across more than one of my locations?

Absolutely! Whether it’s one store or 100, our team at SEG Systems’ has the infrastructure and skillset to rollout your design across all of your locations seamlessly. No matter the size of your project, our team is dedicated to ensuring that we provide a turnkey and stress-free experience from concept to creation and shipment. We collaborate with our clients to understand their needs and design a solution that fits exactly what they need.

Branded Store Window Displays

Whether customers are window shopping or actively looking to make a purchase, an effective window display is essential for attracting attention to a brick-and-mortar store. Window displays serve as powerful, cost-effective advertising that can shape a customer’s first impression before they even step inside.

There are many types of storefront window displays, each leveraging visual merchandising techniques to capture customer interest. Developing a compelling display not only encourages potential customers to stop and take notice, but also motivates them to enter your store. From eye-catching backlit graphics to custom merchandise pedestals, SEG Systems provides professional window display design, engineering, and fabrication services to create innovative, high-impact displays that elevate your storefront and enhance the customer experience.

Open Window Displays

The ICON customization center highlights the story behind a custom design. These shoe pedestals are topped with acrylic boxes and feature an informational plaque.

Open window displays offer a clean look that focuses on the experience within the store. For example, this ICON storefront display for SEG Services and Under Armour utilized a bright, colorful lightbox around the window frame to highlight the inside of the store. With this transparent design, there is an unobstructed view of the customization center. Also, the frosted logo decals on the windows serve as a call to action to come inside.

Floor-to-Ceiling Window Displays

One of the largest lightbox displays in the USA, spanning 70’ x 20’.

Create a lightbox storefront display that attracts customers at all times of day. For instance, these front-firing LED lightboxes are the brightest and most durable on the market, providing a floor-to-ceiling solution that stands out no matter what time of day or night. Additionally, downlighting was installed to create a more dramatic look, emphasizing the bold colors of the Arc’teryx graphics. Read more…

Closed Window Displays

This Asics double-sided lightbox provides a branding solution from the inside-out.

Closed window displays are beneficial when a brand wants to draw attention to specific branding elements or featured merchandise. For this Asics storefront, a large lightbox was paired with custom pedestals to glorify the products on display while also maximizing branding opportunities.

Interchangeable Window Displays

These custom graphics can be switched out for quick rebranding and other featured products.

Bring your brand to life by integrating multiple elements into your window display. For example, this Derek Lam 10 Crosby display for Sephora showcases the fragrance and film collaboration through two freestanding displays positioned on either side of the entrance. On the left, the product glorifier shelf shines light on each of the featured fragrances. On the right, the mounted monitor plays campaign footage, creating an immersive visual experience that brings both aspects of the collaboration together. The result is a cohesive display that engages customers and reinforces the brand See more

Elevated Window Displays

The acrylic backboard was accessorized with a custom-made aluminum hoop and a steel base.

Rise above the competition with a mounted, double-sided lightbox display. In this elevated window installation for Foot Locker, larger-than-life NBA athletes are positioned at eye-level to capture the attention of both passing pedestrians and shoppers inside the store. By maximizing visibility from multiple viewpoints, the display creates a bold brand presence and delivers greater impact both inside and outside the retail environment.

The Benefit of Retail Storefront Displays

Store window displays help retailers attract attention, reinforce their brand, and showcase featured products before customers enter the store. SEG Systems provides professional window display design, engineering, and store display fabrication to create custom retail storefront displays.

First-Impression Impact: Effective retail window display design attracts attention before customers enter the store.

Campaign Flexibility: Commercial window displays support seasonal promotions, featured merchandise, and window displays for product launches.

Consistent Branding: Custom window displays help create a consistent brand presentation across retail locations.

Enhanced Visibility: Backlit window displays and lightbox window displays improve visibility throughout the day and into the evening.

Adaptable Solutions: Modular window display systems make it easier to refresh graphics and merchandising elements as campaigns evolve.

Store Window Display Use Cases Across Retail Environments

Some of the most common examples of how these modern retail window displays can be used in the retail industry include:

Seasonal and Holiday Campaigns: Being able to refresh windows easily means retailers can use them to reflect the season, upcoming holidays, or major shopping periods. The flexibility of our modular window display systems with their interchangeable graphics supports frequent updates.

Product Launches and Featured Merchandise: Our displays can help you showcase new or high-margin products with focused lighting, elevated placements, or minimalistic backgrounds to help them stand out and be noticed.

Brand Storytelling and Experiential Concepts: These retail window displays can also communicate a broader brand narrative beyond simply showcasing products. Examples include, like spotlighting collaborations, lifestyle positioning, and campaign storytelling.

Multi-Location Rollouts and Franchise Consistency: Our standardized display systems can be deployed across multiple locations to maintain a consistent brand presentation while also allowing for localized adjustments when needed.

High–Traffic Urban Storefronts or Destination Retail: Capture attention in high-traffic retail environments with branded window display systems.

Frequently Asked Questions About Store Window Displays

What makes an effective store window display?

Effective displays must have a clear focal point as well as a defined visual hierarchy to guide the viewer’s attention. Lighting, contrast, and scale all work to drive engagement. They should be visually interesting and tell a brand’s story without being too cluttered or busy.

How often should store window displays be updated?

The cadence of updates should be determined based on the frequency of seasonal changes, promotional cycles, and product launches. Varying levels of foot traffic, new locations, or campaign strategies also help guide these decisions. Having a modular and interchangeable system makes refreshing these displays faster and easier.

What types of lighting work best for store window displays?

LED lighting provides the brightness, customization, longevity, and energy efficiency stores need for maximum impact. The right lighting enhances the mood of the display as well as its visibility when it’s dark outside.

How can store window displays support overall retail marketing strategies?

Window displays can be customized to integrate with broader campaigns, reinforcing brand awareness at the physical location’s entry point. This is critical for driving awareness of new products and promotions as well as supporting consistent brand messaging across locations.

Branded Store Window Displays

Open Window Displays

Floor-to-Ceiling Window Displays

Closed Window Displays

Interchangeable Window Displays

Elevated Window Displays

The Benefit of Retail Storefront Displays

Store Window Display Use Cases Across Retail Environments

Frequently Asked Questions About Store Window Displays

What makes an effective store window display?

How often should store window displays be updated?

What types of lighting work best for store window displays?

How can store window displays support overall retail marketing strategies?

Why SEG Systems?

Don’t be shy! Reach out and let’s get started.

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