Custom TimberTech Retail Display Program

multi-store SEG frame rollout

Custom TimberTech Retail Display Program

The AZEK Company & Lowe’s Pro Desk

The AZEK Company partnered with SEG Systems® to elevate its TimberTech® decking and railing business unit’s brand presence at Lowe’s Pro Desks. AZEK and SEG collaborated to develop a custom retail product display engineered for both durability and impact in a fast-moving retail environment. Designed to showcase decking samples in a clean, organized format, the display helps contractors quickly evaluate options and reinforces TimberTech’s premium positioning right where buying decisions happen.

SEG Systems customized a SEG frame solution to securely integrate physical product samples alongside branded silicone edge graphics. The low-profile, wall-mounted retail display solution  balances form, function, and brand consistency. Manufactured in-house and deployed across 40 Lowe’s locations, the program highlights SEG Systems’ unique service offering and ability to scale custom retail solutions — from prototyping and engineering to nationwide rollout — delivering reliable execution for retail partners who need consistency at every location.

Looking to start a national rollout of your own? Connect with our team to explore stocked, semi-custom and fully-customizable display solutions designed to scale with your brand.

Exterior Art Using SEG Snap! with White Light Visual

multi-store SEG frame rollout

Exterior Art Using SEG Snap!™ with White Light Visual

When White Light Visual set out to brand an eye-catching exterior art installation for Brookley Flats in Jamaica Plains, they knew they needed more than just a billboard or painted mural— they needed a printed fabric graphic that could easily be swapped out to seasonally enhance the space. By partnering with SEG Systems and choosing SEG Snap!™, they transformed a blank brick surface into a vibrant visual space. The lens-free, low-profile aluminum snap frame mounted flush against the wall, while a dye-sublimated fabric graphic adds a popped of color and pattern with virtually no glare. Because this was an outdoor installation, White Light Visual relied on SEG Snap!’s ability to provide color-fast, UV-printed fabric in high winds and rain without compromising on quality.

Our SEG graphics can be easily changed out at an associate level, no specialized tools or contractors required. Seasonal artwork, building branding, or marketing campaigns are simple with SEG Snap!: just “snap open — insert — snap closed.” This ease of change made the system remarkably cost-effective and will allow the exterior architecture to stay fresh.

The result? An outdoor environment for Brookley Flats that feels intentional and elevated. With SEG Snap!’s durability and flexibility, this White Light Visual installation will maintain a premium, polished look over time, all while acting as a powerful, scalable billboard for their customers. SEG Snap! delivers impact that’s seamless — just like the stories your brand tells.

Anytime Fitness Franchise Branding Program with Blaze™ Lightboxes

multi-store SEG frame rollout

Anytime Fitness Franchise Branding Program with Blaze™ Lightboxes

When one of the world’s fastest-growing fitness franchises needed a visual refresh across hundreds of locations and consistent branding and execution for future locations, Anytime Fitness turned to us for an easily scalable solution that doesn’t sacrifice design or brand consistency. The challenge? Creating a cohesive look that can flex to fit each franchise’s unique space — from small studios to full-scale gyms — while maintaining the high-energy, motivating vibe the brand is known for.

SEG Systems® partnered with Anytime Fitness and parent company Purpose Brands to create a turnkey program featuring Blaze™ lightboxes, and silicone edge graphics tailored to each individual location. Our full-service team takes the stress out of mass production rollouts, seamlessly handling every step of the progress from concepting and prototyping to fabrication, fulfillment, and logistics. With detailed project management services and a streamlined workflow, we ensure each site receives exactly what it needs — on time, on brand and on budget. No guesswork. No delays.

Whether it’s a single sided lightbox being used as a wall-mounted illuminated entry feature or a double-sided lightbox with vibrant fabric graphics serving as both branding and a showstopping room divider, every install delivers bold, illuminated visuals with virtually no shadowing that elevate the member experience. Blaze lightboxes have a lifetime frame warranty, 5 year LED warranty and allow associate-level install with sustainable SEG graphics that can be swapped at a low cost. Our ongoing partnership with Anytime Fitness is a perfect example of how we design, engineer and build your brand’s vision at scale — efficiently, creatively, and with attention to every detail. Learn more about Blaze Lightboxes and our custom lighting solutions here.

Scalable Lightbox Solutions for Basecamp Fitness

multi-store SEG frame rollout

Scalable Lightbox Solutions for Basecamp Fitness

When Basecamp Fitness came to us, they weren’t looking for just another signage vendor — they needed a partner who could match their energy and keep up with their pace. As a high-intensity interval training brand built on grit, movement, and momentum, Basecamp wanted every location to hit just as hard visually as their workouts do physically. Together with Purpose Brands, we built a scalable solution that does exactly that: bold, immersive lightbox tunnels and vibrant SEG graphics that don’t just decorate a space — they drive it. The wall-mounted lightboxes are custom sized to create an studio entry that ties perfectly into the Basecamp Fitness brand — immersive, motivational, and full of motion.

This ongoing partnership has been all about keeping it simple for franchisees, consistent for the brand and powerful for members. We expertly streamline the entire process from design and prototyping to mass fulfillment and direct-to-location shipping, so each new Basecamp studio opens with a punch. Franchise owners get plug-and-play kits — no guesswork, no stress, no expensive labor charges just clean installs and consistent branding that looks sharp no matter the location. Backlit silicone edge graphics allow for easy graphic changeout at a low cost. Our SEG lightbox system scales fast and still feels personal, because we’ve built it to flex with the brand.

Working with Basecamp is exactly the kind of challenge we love — fast-moving, high-impact, and all about the experience. We’re not just producing high-quality lightboxes and graphics; we’re helping create an environment that amps people up the second they walk in. And as Basecamp continues to grow, we’re right there with them — building, shipping, and sweating the details so they can focus on what they do best: getting people moving.

Fleet Feet Gets Custom-Fit for SEG Frames and Lightboxes

multi-store SEG frame rollout

Fleet Feet Gets Custom-Fit for SEG Frames and Lightboxes

Fleet Feet needed more than just retail buildouts for its stores—it needed to create impactful spaces that move with purpose, just like its customers. SEG Systems® has partnered with Fleet Feet to build tailored retail solutions using SEG frames, lightboxes, and bold fabric graphics in stores across the USA. Utilizing our streamlined multi-store design and fulfillment services, we’ve been able to create clean, modern environments that reflect the brand’s performance-driven ethos in over 30 unique stores to date.

With SEG’s tool-free, fabric graphic system, Fleet Feet store staff can easily refresh seasonal promotions and product launches. Vibrant, dye-sublimated prints and sleek, powder-coated SEG frames bring high energy to the space, while maintaining the flexibility to evolve with campaigns and community events. It’s a visual merchandising solution built to keep pace with changing retail demands.

In this featured store location, strategically placed 4” lightboxes illuminate key zones like Fit ID and footwear walls, drawing attention and elevating the customer journey. Low-profile, non-lit SEG frames were wall-mounted throughout the space to add graphics, branding and visual depth to the exposed brick walls. Designed and manufactured entirely in SEG’s 225,000 sq. ft. Charlotte, NC facility, every element—from frame engineering to printed graphics—was delivered ready to install, streamlining the rollout. No matter the location, all frames and lightboxes come with detailed, easy-to-follow assembly guides and are easily assembled at an associate level, reducing downtime and costly labor fees.

By combining structure, storytelling, and speed, SEG Systems helps Fleet Feet create retail experiences across the USA that feel just as personalized and performance-focused, like the shoes on the wall.